Check Out The Groove!

Check Out The Groove! is returning to the Mercure Brighton Seafront Hotel on 18 July 2026. This upcoming date marks the 20th season for the event, which has established a long-running presence in the city. The organisers have spent two decades refining the format, and this return to the seafront hotel is a continuation of that work. They have opted to host this edition in the hotel’s Regency style ballroom, a space located at 149 Kings Road, Brighton, BN1 2PP. The architecture of the room is a significant part of the appeal for the organisers, who have highlighted the ballroom as a key feature of the venue.

The decision to return to this specific location follows a previous event the organisers held there last October. That earlier occasion was a Northern Soul night, and the positive response to the venue’s facilities and the distinct atmosphere of the ballroom prompted them to return for this season. They have mentioned that they are looking forward to seeing how their regular audience engages with the space again, aiming to provide an experience that matches the quality of the surroundings.

The event is focused on dance and is officially listed as family-friendly, which opens it up to a broader group of people than some of the more niche club nights in the city. It is a straightforward setup that relies on the combination of the music and the ballroom environment to create the right feel for the evening. The organisers have expressed that they hope their regular audience will find the setting as impressive as they did during their previous visit to the hotel.

If you are planning to attend, the event begins at 19:30. Standard tickets are priced at £8.00. While this is the confirmed price for the event, it is worth noting that these figures can be subject to change, so it is sensible to keep an eye on the latest updates as the date approaches.